A Font We Can Believe In

February 22, 2008 · Famous Fonts

Unless you’ve been avoiding television, newspapers, and all other forms of mass media for the past few months, you’ve probably seen Democratic presidential candidate Barack Obama’s ‘Change We Can Believe In’ and ‘Stand for Change’ banners. The typophiles among you have realized that the ‘change’ font Obama’s campaign uses is Gotham, designed by Hoefler & Frere-Jones, originally as a commission for GQ Magazine. (more…)